Polis Administration Announces Tipico Sportsbook Chooses Colorado

Wednesday, September 8, 2021

New technology hub will create 441 new Colorado jobs

DENVER, CO – The Colorado Office of Economic Development and International Trade (OEDIT) announced today that Tipico, one of the largest online sports betting companies in the world, has selected Colorado as home to its new technology hub.

The company, established in Europe in 2004, expects the Colorado location to add as many as 441 jobs over the next eight years. Tipico currently has a 42-person office in Hoboken, NJ, and recently launched their proprietary sports betting product to consumers in the Centennial State.

“Colorado voters voted to make Colorado one of the first states to legalize sports betting and use the revenue generated to protect our way of life and precious water resources that support our outdoor recreation economy and agricultural community,” said Governor Jared Polis. “This move proves what we already know: Colorado is the best place to live and work and 441 new jobs will be created in Colorado thanks to this voter-driven decision.”

“It’s great to see Colorado parlay our incredible natural beauty and robust workforce into one of the best places in the country to start or run a business. I couldn't be more excited for Tipico to call Colorado home and get in on the action. The Colorado Comeback is in full swing with our state attracting new business, creating jobs, and building back stronger than before. It’s fantastic to see Tipico bet on Colorado, and I look forward to watching them grow in our state,” said Colorado House Speaker Alec Garnett. 

In 2019, Governor Polis signed HB19-1327 which added the bipartisan Proposition DD to the ballot.  Colorado voters approved that measure in November 2019 to legalize sports betting and fund the state’s water conservation plan. House Speaker Alec Garnett sponsored the bipartisan measure. 

Online betting went into effect on May 1, 2020. Colorado’s early regulation of online sports betting is having a positive economic effect, attracting companies such as Tipico and Pointsbet in addition to generating direct tax revenue. In its first year, sports betting generated approximately $8 million in tax revenue. 

Tipico Sportsbook expects to grow quickly as it gains US market share and as more states permit online sports betting. The company has also expressed an eagerness to engage with the state and Colorado’s higher education institutions to design work-based learning partnerships.

“We are thrilled to announce, in partnership with Governor Polis, our intention to establish a Tipico Sportsbook technology hub in Denver,” said Adrian Vella, Tipico US Chief Executive Officer. “From the world-class universities and collaborative technology community, down to the well documented high quality of life in the state, every metric during our nation-wide search pointed us right to Colorado. Now that football season is here and our sportsbook is live in the state, we’re confident that the deep pool of technology talent in Colorado will help us take the Tipico brand to the next level in the U.S.”

The 441 potential jobs are expected to have an average wage of $96,315, which is 128 percent of the annual average wage in Denver. Positions will include a variety of technology roles in areas like software development, cloud infrastructure, native and mobile app development, product management and data engineering, as well as operations, marketing, finance and customer service positions.

“We’ve been happy to support Tipico’s selection process and look forward to helping their team become better integrated in the Metro Denver community,” said J. J. Ament, President & CEO of the Denver Metro Chamber of Commerce and former CEO of the Metro Denver EDC. “And on a larger scale, we recognize that they are poised to make a significant impact in our collective efforts to protect Colorado’s water – making this an economic development project that not only creates jobs, but creates a more sustainable future. For that, we’re especially glad they chose our state.”

Colorado competed with North Carolina, Georgia and Texas as a finalist for Tipico’s technology hub, proceeding from a broader list of over 100 metropolitan areas. To learn more about the company and explore employment opportunities, please visit their website


About Tipico

Tipico is a U.S. sportsbook originally founded in Europe in 2004. As the leading sports betting provider in Germany and one of the top sports betting companies worldwide, the company offers digital and mobile betting entertainment across 30 different sports and invests heavily in the development of technologies that make the sports betting experience better and safer, placing the highest value on player protection. The Tipico Group of companies employs over 1,800 people worldwide and another 4,200 people working in the Tipico associated franchise network. In the United States, Tipico is regulated by the New Jersey Division of Gaming Enforcement and has established U.S. operations and business headquarters in Hoboken, New Jersey. Tipico has partnered with Ocean Casino and Resort in Atlantic City for New Jersey licensing, and is regulated by the Colorado Division of Gaming for its operations in Colorado, which is in partnership with Century Casinos for licensing in the state. The brand is also the exclusive sports betting and iGaming provider for Gannett, with integration across the USA Today Network. For more information, please visit www.tipico.com/us, or www.tipico-group.com.

About Colorado Office of Economic Development and International Trade

The Colorado Office of Economic Development and International Trade (OEDIT) works with partners to create a positive business climate that encourages dynamic economic development and sustainable job growth. Under the leadership of Governor Jared Polis, we strive to advance the State’s economy through financial and technical assistance that fosters local and regional economic development activities throughout Colorado. OEDIT offers a host of programs and services tailored to support business development at every level including business retention services, business relocation services, and business funding and incentives. Our office includes the Global Business Development division; Colorado Tourism Office; Colorado Outdoor Recreation Industry Office; Colorado Creative Industries; Business Financing & Incentives division; the Colorado Small Business Development Network; Cannabis Business Office; Colorado Office of Film, TV & Media; the Minority Business Office; Employee Ownership Office; and Rural Opportunity Office. Learn more at oedit.colorado.gov.

About Metro Denver Economic Development Corporation

Often called a “center of influence,” the Metro Denver Economic Development Corporation was the nation’s first regional economic development organization. From Castle Rock to Fort Collins and Golden to Greeley, we represent the nine counties and 66 communities that contribute to our robust economy and incredible culture. All told, the EDC’s service territory makes up two-thirds of the Colorado GDP and approximately three-quarters of the state’s population.

Thanks to the leadership and generosity of 250 of Colorado’s most influential companies, the Metro Denver EDC works to “future-proof” the Colorado economy through corporate attraction and retention; workforce development; domestic and global marketing; investments in infrastructure; and public policy that fosters a pro-business climate.