Toolbox & Brand Guidelines


The toolbox and brand guidelines were designed to ensure that all state agencies using the brand materials does so in a consistent manner. Consistent usage over time strengthens our brand. This unified approach to branding creates efficiencies for our state agencies by dramatically simplifying all future brand and design decisions. By uniformly implementing the brand we will present a professional and consistent look to the world that is worthy of our grand state.

If you have any questions about the usage of the state branding, please contact the Department of Personnel & Administration's Division of Centrals Services' Integrated Document Solutions at or 303-866-4100. The links below will take you to specific areas associated with the brand. The full Brand Guidelines PDF is available here to print. (A newer version will be coming soon with updates)

Colorado Branding - Quick Look GuideColorado Branding - The ElementsColorado Branding - Department Brand Architecture
Colorado Branding - Product ExamplesColorado Branding Digital GuideColorado Branding Department Kits