media release
FOR IMMEDIATE RELEASE
March 23, 2012
Contact: Wendy
White, (303) 239-4119, wendy.white@ag.state.co.us
Register Today for Annual Food Marketing Workshop
LAKEWOOD,
Colo. –There is still time to register for the “Marketing Your Food Product”
workshop. The full day seminar is on Thursday, April 19 at the Community
College of Aurora, 16000 E. CentreTech Parkway, Aurora, Colo.
“This workshop has something for everyone involved in
the food industry, regardless of how long they’ve been in business,” said Wendy
White, marketing specialist for the Colorado Department of Agriculture. “The
information presented at this event offers
valuable tools that can help Colorado food businesses succeed.”
The one-day workshop features practical
advice from professionals covering a variety of topics such as creating a
brand, developing a marketing plan, rules and regulations, small business
resources, social media and more. In addition to the presentations,
participants also have an opportunity to learn from their peers by networking
with representatives from other food processing companies.
Speakers
include Dawn Thilmany McFadden and Janice Brown, Colorado
State University; John Recca, BrandWerks
Group; David Bloom, Stinkin’ Good Green Chile; Ken Margel, KM Food
Consulting; Mike Schultz, Sedulous Foods; Paul McLean, Whole
Foods; Courtney DeWinter, DeWinter Comm; Amy McDowell, Small Business
Administration; Julie Bush & Rebekah Spetnagel,
On The Menu; Clark Wilson, Colorado Department of Public Health &
Environment; and Kyle Schlachter, Colorado Wine Industry Development Board.
The registration fee is $35 per person if
postmarked by April 6 and $45 after the deadline. Registration includes the
program, workshop materials, continental breakfast and lunch. Pre-registration
is required.
For more information or to register, visit www.coloradoagriculture.com or
contact Wendy White at (303) 239-4119. The workshop is sponsored by the
Colorado Department of Agriculture and Aurora Small Business Development
Center.
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